Finding the Right Fit

Finding the ideal market for your organization
starts with research and proof of concept.

Finding the Right Fit

Finding the ideal market for your organization
starts with research and proof of concept.

Our objective is to ensure your organization thrives in the unfamiliar waters of Latin America. Our teams design and execute strategies for Market Access, Trade Promotion, and Market Development, – including commercial missions, social media, trade leads, events, regulatory affairs, etc. As representatives in the local market, consider us an extension of your organization, working towards the same goals.

Market Access

Finding the Right Fit

Finding the ideal market for your organization starts with research and proof of concept.

You will be given a complete market analysis and feasibility report. This will detail the full potential of your organization within your desired market in Latin America. Our team will ensure you avoid the common pitfalls encountered when expanding organizations internationally.

 

  • Economic, political and legal scenarios and how River Global navigates them
  • Necessary regulatory documentation and records needed
  • Investment opportunities
  • Competition analysis
  • International logistics
  • Distribution channels

Trade Promotion

Making the Introduction

Your individualized plan for growth and expansion, across industries, is created, emphasizing the best ways to promote your organization.

Your local partners will be identified and courted; importers, distributors and suppliers will be introduced. Your organization will be placed in the position to form partnerships, introduce your products and/or services and network. You’ll be able to showcase your expertise, and we’ll make sure the right people are watching. We’ll handle the importing of your product samples and they will be presented to probable buyers!

 

  • Attend/Host trade shows, fairs and demonstrations
  • Schedule meetings with selected partners
  • Attend and organize networking events
  • Introduce your products/services across Latin America
  • Build brand notoriety— become a household name!
  • Meet your potential buyers and see just how far you can go in Latin America
Partner Identification

We pre-vet and select potential local partners, providing complete information on your strategic leads.

Importers | Distributors | Suppliers | Representatives

Commercial/ Trade Missions & Buyers Missions

We organize and carry out business missions that prepare you to get to know every detail of your target market. It is a great opportunity to form partnerships.

Itineraries| Technical visits | Matchmaking | Translators | One-on-one meetings | Events

Trade shows & events

We offer full event planning services to carry out events that are right for you.

Booth assembly | Scheduling meetings with pre-selected partners | Demonstrations and Tastings | Translation Services | Virtual Events

Sample Management

We manage the process of importing samples of your product to present to potential customers and partners.

Trade Shows | Demonstrations | Tastings | Pairings

Market Development

Solidifying Your Place

Your place in your industry is now secured, and you are equipped with the tools and knowledge needed to succeed and thrive.

Advertising campaigns will be created, in addition to printed materials and digital content, all used to bolster your brands notoriety. You will be speaking and attending educational events, as well as hosting seminars and training events. We make sure that the individuals hired to represent you in Latin America are exceptionally trained in all concepts related to your brand. Finally, River Global will aid in the legal and registration processes required for your products, until you are approved by all regulatory agencies. When you are presented with a closed door, River Global works to open a window.

 

  • Products introduced to key players: importers, distributors, retailers, restaurateurs, foodservice, tour operators
  • Positive PR exposure through local press ads/interviews and events attendance
  • Digital marketing campaigns: website optimization, social media networks, email marketing, and newsletters
  • Become an industry thought leader by hosting and participating workshops, seminars, trainings, and published content
  • Meet all regulatory standards and obtain all authorizations necessary to succeed in business in Latin America
Key player intro

We introduce your products to the main players in your sector.

Retail | Operators | Chefs | Restauranteurs

Merchandising at the POS

We create and produce advertising campaigns, in addition to printed materials and online content to position your brand. We also select the best POS for your product tasting and train the promoters to put your best foot forward with the consumers.

POS | Campaigns | Promoter training

Promotion strategy on Foodservice

We offer full event planning services to carry out events that are right for you.

Booth assembly | Scheduling meetings with pre-selected partners | Demonstrations and Tastings | Translation Services

Public Relations

Our PR team guarantees the exposure of your product in the media the is right for your target audience.

Local Press | Opinion makers | Email marketing | Events

Digital marketing

We develop a digital communication plan appropriate to the local culture, ensuring performance, reach and engagement in all channels

Website | Social Media | Newsletter | E-mail marketing

Educational events

To help our customers pass on product knowledge to local buyers and other stakeholders, we conduct online and face-to-face events.

Workshops | Seminars | Training | Tastings | Pairings

Regulatory affairs

We support all manufacturing plant and product registration processes until approved by regulatory agencies.

Documentation | Regulations | Taxes

Hospitality and Tourism

River Global also promotes destinations, tourist attractions and products for private companies, and governmental and non-governmental organizations.

We have developed tested strategies for you to explore Latin American markets, providing support in:

 

  • Market Research
  • Communication & PR Strategy
  • Tour operators & travel agents
  • Package development with tour operators
  • FAM and Press-tours
  • MICE
  • Trade shows
  • Training and events
  • Translation of materials

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